Discover how to send the now-playing data from your SAM Broadcaster radio automation software, to all sorts of different third party systems – such as your RDS Encoder, Digital Radio, Websites, Streaming Servers, and more.

To achieve this, we’re going to use MetaRadio. MetaRadio is software which acts as a connector for your radio station’s metadata. It enables you to send your now playing data to dozens of different systems, and also unlocks new opportunities for revenue and promotions by inserting commercial and non-commercial messages between your song data. While many automation systems can send data to some of these third party broadcast systems, MetaRadio aims to connect all your systems together and provide advanced features.

MetaRadio takes all the hard work out of connecting your metadata. There’s no need for custom scripting – MetaRadio does everything you need out of the box.

Sending song now-playing information to other broadcast systems has clear advantages for your listeners and also your station. Now Playing data enhances the listener experience by allowing them to discover new tracks, increases a station’s website traffic, and unlocks additional advertising opportunities.

MetaRadio can connect to SAM Broadcaster PRO. This is the Windows software you install on your own PC. We don’t directly support data from SAM Broadcaster Cloud at the time of writing, but we do have alternative options available – please contact us for support and advice.

Installing MetaRadio

Before we can connect our Radio Automation System, we need to download and install MetaRadio.

MetaRadio has a free trial available. You’ll need to tell us your name, email, and number of inputs you want to use. MetaRadio is licensed based on inputs:

  • If you have one automation system with one channel, you only need one license – no matter how many places you want to send that data.
  • If you have two data feeds from your automation system (such as a separate HD2 station), you’ll need two licenses.
  • If you want to take data from an automation system, satellite system, or music fingerprinting system at different times of the day, you’ll also need multiple licenses.

When you sign up for the trial, we’ll email you a license key and an installer. Save these to your computer.

Where to install MetaRadio?

The next step is to work out where you want to install MetaRadio. MetaRadio runs on Windows. If you have a small station, you may want to install MetaRadio on the same PC as your SAM Broadcaster PC – this is the easiest option.

If you have a larger station, you may want to install MetaRadio on a separate Utility PC in your rack room, or even a Virtual Machine. This option is good if you want to connect multiple systems or SAM Broadcaster servers into the one instance of MetaRadio, or just want to be able to isolate MetaRadio to its own PC.

If you install MetaRadio on a different PC, you’ll need to know a little bit about networking, so you can send data between your automation computer and your MetaRadio computer. SAM Broadcaster sends now-playing data via an XML File, so you’ll need to have a network share available to share this file between your SAM Broadcaster PC and your MetaRadio PC.

Make sure you pick a computer that’s:

  • Always turned on and always connected to your network, and
  • Has a network connection to your output systems too, such as your FM RDS encoder, HD Radio exciter, DAB or DAB+ headend system, and so on.

For SAM Broadcaster, you’ll probably want to install MetaRadio either on the PC running your SAM Broadcaster PRO software, or alternatively on a Utility PC.

Completing the Installation

Once you’ve decided where to install MetaRadio, copy both the installer and license file over to that PC. Log in as an Administrator, and then run the installer.

The first step of the installation wizard is to supply the License File. Once you’ve done this, you can accept all the other default settings, and complete the wizard.

You’ve now installed MetaRadio, and you’re ready to start configuring it!

Running MetaRadio

Open MetaRadio from your desktop shortcut. It will open a black window showing the status, and if this is your first time running MetaRadio, it’ll also open a web browser with the MetaRadio Configuration App. If you don’t see the configuration app, the status window shows you the address you need to go to in your web browser. Any modern web browser, such as Edge, Firefox or Chrome, will work fine.

By default, the MetaRadio configuration app is available by going to

MetaRadio’s configuration interface lets you control all settings within MetaRadio.

  • The left contains the menu with various options – including the Input and Output settings.
  • The centre of the screen contains information about your system, including license details, and a summary of the inputs and outputs you have setup.

The options you see available will vary depending on the version you have installed, and the license options you have installed.

Configuring MetaRadio

Now that we’ve installed MetaRadio, we can connect it to SAM Broadcaster.

MetaRadio allows you to send data from an Input (such as SAM Broadcaster Radio Automation), to any number of outputs. We need to configure the inputs first, and then our outputs second.

Select the “inputs” menu item on the left, and click “Add New System”. Scroll down through the list of systems and select “SAM Broadcaster”.

Enter a name for you station, and then enter a filename. This is the file SAM will save its now-playing information to. The default is ‘C:\NowPlaying\sam_nowplaying.xml’.

Click Save, and then click “Apply & Restart” up the top to restart MetaRadio.

Configuring SAM Broadcaster Now Playing XML Data

Now, we need to jump into SAM Broadcaster and configure it to talk to MetaRadio.

To setup SAM Broadcaster, follow this process:

  1. Open SAM Broadcaster.
  2. Open the “Config” menu via the “File” menu in the top toolbar

  3. Select “HTML Output” from the left menu

  4. In the “General HTML Output” section (top of the window), press the Plus (+) button to and a new template.
    1. Set the Input File to “C:\NowPlaying\sambroadcaster.xml
    2. Set the Output File to “C:\NowPlaying\sam_nowplaying.xml” (you can also put this on a network share, if desired)
    3. Disable the FTP upload
    4. Save your new template
  5. Save your changes in SAM Broadcaster
  6. Play a file in SAM Broadcaster, and check the output file (“C:\NowPlaying\sam_nowplaying.xml“) is created

If you have MetaRadio on a different PC to the one running MetaRadio, you will need to adjust these file paths.

  • The file C:\NowPlaying\sambroadcaster.xml is a template provided by MetaRadio. You should copy this to your SAM Broadcaster PC.
  • The file C:\NowPlaying\sam_nowplaying.xml is created on-the-fly by SAM Broadcaster as tracks begin playing. You can put this file on a network share if needed.

This is the template needed for the Input in SAM Broadcaster. It can also be found at C:\NowPlaying\sambroadcaster.xml…


Testing Your Now Playing Data

Go back to MetaRadio. If your configuration is successful, the black MetaRadio window will say “Now Playing” with some track details every time a new track plays in SAM Broadcaster.

This means your configuration is done, and you can now move onto configuring your Outputs. An Output in MetaRadio is any destination system you want to send data to – a RDS Encoder, HD Radio System, Website, Digital Radio, Streaming Server, Mobile App, etc.

In the left menu of MetaRadio, click on “Outputs”. Find your station, and click “Add Output”. Now you can select your output system from the list, and configure its settings. Our website has instructions on configuring all the most popular systems, or contact our support team if you need assistance.

Support & Next Steps

Thanks for choosing MetaRadio to manage your now playing song data needs. Make sure you explore all the features, such as Data Rules, input system scheduling, message scheduling, and all of our advanced output options. Please get in touch with us if you ever need assistance!

If you have any trouble with this process or it’s not working, please send the MetaRadio log files through to our support team. We’re here to help! You’ll find the support bundle file in MetaRadio’s dashboard.


Can I have multiple SAM Broadcaster Stations connect to one MetaRadio instance?

Yes. You can connect unlimited SAM Broadcaster stations to the one MetaRadio instance on one PC. Here’s some things to keep in mind:

  • In SAM Broadcaster, create one Now Playing output per SAM Broadcaster Station. Each Now Playing output will need to have a unique port number, and this port number needs to match what you configure in your MetaRadio input.
  • You will need one MetaRadio license per SAM Broadcaster station. You can buy multiple licenses online. If you have purchased licenses separately and need them combined (so they can run one one PC), please email support your purchase receipts and we will make this change for you.

Can I exclude certain asset types from sending now-playing data?

Yes. You can exclude certain asset types (such as spots, sweepers, IDs, voice tracks, etc.) from being sent.

In MetaRadio you can use the “Allowed Asset Types” setting to restrict your now-playing data to certain asset types. Or you can use the “Minimum Track Duration (Seconds)” setting to ignore all tracks under a certain length. You could also use Data Rules to ignore tracks based on specific criteria.

Can I disable SAM Broadcaster Now Playing data during certain times?

Yes. This is a common request for stations that take satellite programming during certain hours, or for stations which use Audio Fingerprinting to detect tracks not played via your automation system. MetaRadio allows you to create a schedule for your automation system input. In your Input Settings, look for the “Input Settings” section. Any day/time entries specified here will disable your SAM Broadcaster data.

What does “Zero items are currently playing” mean?

When a track is sent from SAM Broadcaster to MetaRadio, it checks a number of conditions before accepting the data and passing it onto your output systems. These settings include the configurable “Allowed Asset Types” and “Minimum Track Duration” settings, as well as your Data Rules. If these conditions are not met, MetaRadio will say “Zero items are currently playing”.

MetaRadio does not see my now-playing data and does not show any errors

The most common reason for this is MetaRadio is not able to access the XML File from SAM Broadcaster. Please check your filename is correct, and the file is saving from SAM Broadcaster to the exact location MetaRadio is expecting it to be.